Dr Mark Fusco Sponsors Patient in Bike & Blog Contest

LifeShape Advanced Bariatric Center of Florida’s Innovative Bike & Blog Patient Contest to BubbaFest Florida Keys 2012

June 20, 2012
Melbourne, FL

Dr. Mark A. Fusco, founder of LifeShape Advanced Bariatric Center of Florida, aims to inspire his patients with contests designed to promote enjoyment in exercise. Last year, he sponsored a LifeShape employee/patient, along with a LifeShape patient to participate in BubbaFest 2011. A fun “health-focused” patient contest was held. The opportunity to attend BubbaFest produced a great patient response and a lot of excitement.

“The data is very clear that in order to maintain substantial weight loss, patients must make a substantial long term commitment to having a more active lifestyle. This is true for all types of weight loss including surgical weight loss. We feel that in order to have any prospect of making this long term commitment to increase activity, it is important to find activities that are enjoyable,” states Dr. Fusco.

LifeShape patients interested in entering the contest are asked to submit an example blog of a healthy activity they enjoy and currently partake in; the choices can range from healthy cooking to running to gardening outside. The patient chosen by the LifeShape committee to attend BubbaFest 2012, will blog their journey of biking through the Florida Keys while inspiring others through their participation. Patients are told they do not need to be a “good” writer to participate, nor are they told to be an “experienced” biker. The event is about having fun!

LifeShape employee/patient, Kathy Blair, shares her past experience: “BubbaFest 2011 was a fun, low key and active experience. I had never participated in an event like this one. I do not consider myself to be an outgoing person, and by the end of the experience I met a lot of new people in the friendly atmosphere. Honestly it takes minimal training and biking experience to participate. It is not meant to be an athletic event, but a fun experience on a bicycle. I can’t wait to go again this year!”

LifeShape Advanced Bariatric Center of Florida is a full service multidisciplinary weight loss center offering physician supervised medical weight loss programs, personalized fitness training in private state-of-the-art gym, and surgical treatment. With a highly trained team of surgeons, internal medicine doctors, nurses, nutritionists, personal trainers, and psychologists, LifeShape is able to provide patients with a safe and effective weight-loss surgery, comprehensive pre- and post-operative education and ongoing aftercare. LifeShape is located at 1223 Gateway Drive, Suite 2B, Melbourne, FL 32901. 321-728-7553.

About The Event: BubbaFest 2012 is a one of a kind vacation bike tour. This exclusive event is for biking beginners to advanced cycling champs! Everyone will bike on flat land up to 50 miles per day through the beautiful scenic Florida Keys, and have time to participate in a variety of other activities: snorkel, swim with the dolphins, dive, deep sea fish and taste the local cuisine! If a person feels fatigue, Bubba provides a following relaxation car to take a break anytime necessary. The whole experience focuses fully on you enjoying the ride. Nightly everyone will camp by the ocean in comfort with great food and company. The pampered cycling group is limited to 125 to ensure an intimate group and a stellar experience of a lifetime. Read the full details of the November 3-10, 2012 event by visiting: http://www.bubbaspamperedpedalers.com/bubba-fest.

The Prize: A ticket to participate in BubbaFest 2012 on November 3-10, 2012 ($600 value – additional fees apply, see website link).

Please direct all inquiries to: Ashley Liparini, ashley.liparini@mima.com

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